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  Books : Programming Collective Intelligence: Building Smart Web 2.0 Applications


List Price: $39.99
Amazon.com's Price: $26.39
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Binding: Paperback
Dewey Decimal Number: 006.76
EAN: 9780596529321
Format: Illustrated
ISBN: 0596529325
Label: O'Reilly Media, Inc.
Manufacturer: O'Reilly Media, Inc.
Number Of Items: 1
Number Of Pages: 360
Publication Date: August 16, 2007
Publisher: O'Reilly Media, Inc.
Sales Rank: 2333
Studio: O'Reilly Media, Inc.




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Editorial Review:

Product DescriptionWant to tap the power behind search rankings, product recommendations, social bookmarking, and online matchmaking? This fascinating book demonstrates how you can build Web 2.0 applications to mine the enormous amount of data created by people on the Internet. With the sophisticated algorithms in this book, you can write smart programs to access interesting datasets from other web sites, collect data from users of your own applications, and analyze and understand the data once you've found it. Programming Collective Intelligence takes you into the world of machine learning and statistics, and explains how to draw conclusions about user experience, marketing, personal tastes, and human behavior in general -- all from information that you and others collect every day. Each algorithm is described clearly and concisely with code that can immediately be used on your web site, blog, Wiki, or specialized application. This book explains: Collaborative filtering techniques that enable online retailers to recommend products or media Methods of clustering to detect groups of similar items in a large dataset Search engine features -- crawlers, indexers, query engines, and the PageRank algorithm Optimization algorithms that search millions of possible solutions to a problem and choose the best one Bayesian filtering, used in spam filters for classifying documents based on word types and other features Using decision trees not only to make predictions, but to model the way decisions are made Predicting numerical values rather than classifications to build price models Support vector machines to match people in online dating sites Non-negative matrix factorization to find the independent features in adataset Evolving intelligence for problem solving -- how a computer develops its skill by improving its own code the more it plays a game Each chapter includes exercises for extending the algorithms to make them more powerful. Go beyond simple database-backed applications and put the wealth of Internet data to work for you. 'Bravo! I cannot think of a better way for a developer to first learn these algorithms and methods, nor can I think of a better way for me (an old AI dog) to reinvigorate my knowledge of the details.' -- Dan Russell, Google 'Toby's book does a great job of breaking down the complex subject matter of machine-learning algorithms into practical, easy-to-understand examples that can be directly applied to analysis of social interaction across the Web today. If I had this book two years ago, it would have saved precious time going down some fruitless paths.' -- Tim Wolters, CTO, Collective Intellect


Customer Reviews
Average Rating:  out of 5 stars

Rating: 5 out of 5 stars - An Eye Openning Inspiring Book
I got more from this book than I have from any other book I read in the past couple of years!
It covers in a streamlined form a huge array of algorithms powering the contemporary web - from recomendation engines to a search engine that includes as one of its features the Google PageRank algorithm, to some quite recent AI innovations.
Just about the only area that was not covered was statistical machine translation. I wish he had done that, since that is my favourite subject.
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Rating: 5 out of 5 stars - Wow
If you are interested in this topic, you should read this book. Disclaimer: I am new to the topic but appreciate when it is done well and need to understand how to implement it for my job. I was blown away by both the conceptual coverage and the implementation details. This book will allow you to cover the concepts on a first pass then come back and actually build the approaches you are most interested in. Even if you ultimately use a vendor product for recommendation, you will understand the algorithms ... Read More



Rating: 3 out of 5 stars - good but no great
most people have shared their thoughts on the good of this book. I like to point out some of the bad as I read through:

- first, too many typos - both the author and oreilly should do a better job on proof read the materials. the typos are so much that it can easily wreck otherwise good materials.

- second, arcane solution and coding style. Many first step to the solution of machine learning is to represent the problem at hand well. The author's brain apparently wired different from ... Read More



Rating: 5 out of 5 stars - Great, simple presentation of some powerful techniques
Programming Collective Intelligence is a book about applying data mining techniques to analyse collections of data. There is submerged information in Ebay prices, in Facebook profile networks, in collections of movie reviews, in news sites, in the stockmarket; this book by Toby Segaran shows ways to extract, visualise, understand, and predict that information.

Each chapter explains and explores a different data mining algorithm, and builds up a working example in Python, while presenting different ... Read More



Rating: 4 out of 5 stars - Good intro to machine learning
Once I got past the initial shock of finding several glaring grammar and spelling errors in the introduction, I have been pleased with this purchase ever since.

The author gives a good overview the many different approaches to machine language (with great examples in Python). However, it's just that - an overview. While the explanations are very clear and the concepts are presented in a very accessible manner, I found myself having to look elsewhere for more detail on the various algorithms. Yes, with ... Read More







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