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Books : Marketing Plans, Sixth Edition: How to prepare them, how to use them Marketing Plans, Sixth Edition: How to prepare them, how to use them
by: Malcolm McDonald

April 13, 2007
List Price: $50.95
Amazon.com's Price: $45.85
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Books : Market Segmentation: How to do it, how to profit from it Market Segmentation: How to do it, how to profit from it
by: Malcolm McDonald, Ian Dunbar

October 01, 2004
List Price: $48.95
Amazon.com's Price: $32.31
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Books : Key Account Plans: The Practitioners Guide to Profitable Planning Key Account Plans: The Practitioners Guide to Profitable Planning
by: Lynette Ryals, Malcolm McDonald

January 21, 2008
List Price: $49.99
Amazon.com's Price: $44.99
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Books : Marketing Plans That Work 2nd Edition Marketing Plans That Work 2nd Edition
by: Malcolm McDonald, Warren Keegan

November 08, 2001
List Price: $35.95
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Books : Key Account Management, Second Edition: The Definitive Guide Key Account Management, Second Edition: The Definitive Guide
by: Malcolm McDonald, Diana Woodburn

September 13, 2006
List Price: $38.95
Amazon.com's Price: $32.00
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Books : Marketing Plans for Service Businesses, Second Edition: A Complete Guide Marketing Plans for Service Businesses, Second Edition: A Complete Guide
by: Malcolm McDonald, Adrian Payne

October 17, 2005
Amazon.com's Price: $57.95
Prices subject to change.
 
Books : Marketing Planning for Services (Marketing Series (London, England). Professional Development.) Marketing Planning for Services (Marketing Series (London, England). Professional Development.)
by: Malcolm McDonald, Adrian Payne

1996-01
 
Books : Marketing Due Diligence: Reconnecting Strategy to Share Price Marketing Due Diligence: Reconnecting Strategy to Share Price
by: Malcolm McDonald, Keith Ward, Brian Smith

March 14, 2007
List Price: $39.95
Amazon.com's Price: $36.53
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Books : Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing Marketing by Matrix: 100 Practical Ways to Improve Your Strategic and Tactical Marketing
by: Malcolm McDonald, John Leppard

1993-03
 
Books : Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
by: Malcolm McDonald

January 01, 2008
List Price: $24.95
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